Cambiastic custom lettering logo & graphic design

Articles

Advice on branding and custom design

What is Branding?

What does the term "Branding" mean? What is a Brand and how do you create and care about it? See what designers and successful business owners think about it.

Does It Make Sense To Buy A $5 Logo?

How we see the business role of a great logo design. And why it can't cost just $5.

How To Get The Cheapest Logo

If you think custom logo designers charge too much here's a way you can get a logo for just $5!

What's The Difference Between Cheap And Expensive Logo Design?

Is there more to it than just a matter of personal taste? Do you get anything more than just a different image?

Benefits of Branding

Who benefits from the branding efforts of a business?

Branding Elements And Their Meaning

What are branding elements and what is the meaning of each?

Trademark Registration: Protecting Your Logo Design

Question: Is a federal trademark registration the right way to protect a log design?
Answer: It depends...

Trademark - Do I Need One For My Business Name and Logo?

Wondering if a trademark is important to you as a business owner?
Let's start with the basics..

Trademark a Name and Logo - Together Or Separate?

Let's assume you've done your due diligence, had comprehensive research conducted and your name and logo are legally available. The next step is filing for a Federal trademark. Now when it comes to filing, a big question is should the name and logo be filed together or separately?

Filing a Trademark - Plain Text Vs Stylized Logo (US)

When filing a trademark, the USPTO gives you two options: Standard Characters or Specialized Form (Stylized and/or Design). Let's look at each one in detail and that should help you decide the best way to file for your mark.

How to Register Your Logo As a Trademark

Registering your logo, as with any intellectual property, can be a complex process if you are unfamiliar with trademark law and the registration process [...] However, if you wish to understand the steps involved, we have provided a concise version of the registration process.

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